Simply put, DZR was born out of a passion for a life of riding – on city streets and mountain trails and anywhere else you can get two wheels. Which we think is pretty much everywhere. We have lived and ridden in many places and it is from this nomadic lifestyle that the concept of our shoes was born. Changing environments require a cycling sneaker to be a true shape shifter in order to charge everywhere.
Born in the Swiss Alps and rooted in San Francisco, CA. DZR provides well thought out footwear for life on and off the bike. In fact, we believe that a cyclist's life should be a seamless transition from work, commute, bar, trail, home or anywhere you end up. It is with this spirit of cycling and the drive to bring the best product to market that DZR exists - enjoy the ride.